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Title: Susto al Susto
Number of pages: 124
Size: 15x20cm
Number of copies: 400
Year of publication: 2025
Place of publication: La Paz, Bolivia
Publisher: A ediciones

Texts: Alisson Spedding; César Antezana/Flavia Lima; Fernando Hurtado Denisse Aguilar, Alfonso Borragán; Montserrat Fernández; Marco Antonio Flores; Sixto Icuña; Malena Rodríguez; Gabriel Rodríguez; Gumercindo Acarapi.
Finishes: Copta binding; screen printing and offset printing; hand-applied stamps; fold-out dust jacket.

We are delighted to launch the pre-sale of the collective book Susto al susto (Scare the Fear) published and designed by A ediciones. This Bolivian publication brings together 11 authors who explore, in a unique way, the practices surrounding the jayintilla stone; a stomach stone formed in the llama's stomach and used to cure fear in traditional Andean medicine. Despite strong colonial influence, its use has survived and is today an essential part of traditional medicine in the Bolivian Altiplano. This practice embodies the Andean worldview from multiple perspectives: from being conceived within the llama, a sacred animal, to its use to summon the lost ajayu (soul). Susto al susto explores Andean practices related to the jayintilla , its medicinal ingestion, fright, the importance of sound—especially the llama's cry—and its relationship to traditional music.

 

The book's contents are the fruit of a nearly three-year interdisciplinary collective process initiated by artist alfonso borragán and performance artist Malena Rodríguez in Bolivia. The book brings together contributions—mostly from local authors—from anthropologist Alison Spedding; poet César Antezana/Flavia Lima; llama caretaker Sixto Icuña; poet Montserrat Fernández; ethnomusicologist Fernando Hurtado; traditional healer Gumercindo Acarapi; cultural manager Denisse Aguilar; historian Marco Antonio Flores; performance artist Malena Rodríguez; sociologist Gabriel Rodríguez; and artist alfonso borragán.

 

Both the initial collective process and the results contained herein are freed from the academic lens to serve as research based on the processes and methodologies of art and interdisciplinary coexistence. The result is a compilation of diverse and autonomous voices gathered in this book: essays that seek to connect subjectivities, poems that seek to expand objectivities, stories that seek to re-memorize, images that capture performative actions... All of this is brought together by an experimental design that is an integral part of the process and embraced by the voice of the traditional Cahuayo healer Gumercindo Acarapi.

Purchase in Bolivia

PRESALE PRICE: 70 BOB

 

To purchase this book in presale from anywhere in Bolivia, please contact us directly to coordinate the transaction.

PRE-SALE PRICE: €22

 

Included with the purchase of this pre-sale is a limited edition hand-screened print by alfonso borragán, signed and numbered by the artist.

TERMS AND CONDITIONS

Book: Susto al Susto

 

This presale will be valid from Monday, May 5th to Monday, May 19th, 2025.

 

1. Payment method:
The book will be purchased exclusively through PayPal for purchases made outside of Bolivia.

 

2. Purchase confirmation and communication:
Once payment has been received, the editorial team will contact the buyer via email to coordinate delivery of the book and the numbered print produced by Alfonso Borragán.

 

3. Purpose of the funds:
The funds raised in this pre-sale will be used entirely to print and bind the first edition of the book Susto al Susto, which will be produced in La Paz, Bolivia.

 

4. Estimated delivery time:
Production of the book will conclude approximately on June 15, 2025. From that date, coordination will begin for the shipment of copies from the city of La Paz to the address indicated by each buyer.

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5. Shipping times:
Since shipments will be sent from Bolivia and may be subject to customs and logistics procedures beyond our control, the estimated delivery time may be extended up to three (3) months. We thank you in advance for your understanding and patience.

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6. Continuous communication:
Throughout the entire process, regular updates will be sent via a mailing list with relevant information about the project's progress and the book's production. We will also maintain direct communication with each buyer as needed.

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7. Contact:
For any questions or additional requests, please contact us at our email address. We promise to respond as quickly as possible.

 

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